On May 19 this year, the Irish Times reported that a student from China, Liu Yang, became a cheese connoisseur during his study in France. He learned how to make cheese in Corsica in 2006. In 2009, he opened a cheese shop in Beijing. He said: "I like cheese, which can’t find in China. At first, my customers were only foreigners. But now, only half of the customers are foreigners, and the others are Chinese."
Baked beans and cream of mushroom soup, the British favorite food, are quite popular among Chinese shoppers in Shanghai Flagship Store Marks and Spencer. In spite of this, they wantonly buy frozen salmon or cod fillets, frozen curry, chocolate chip cookies and oatmeal. Everything is shipped from the United Kingdom. There's even a bakery to sell re-baked bread - bread and dessert frozen after being shipped from Britain to China.
Western food is popular and exists everywhere in China, and the representatives of them are olive oil, chocolate, wine, cheese and coffee and there are many western brands for these five products in China. Each of these five products has been gone into the strategic analysis with the representative brand. Opportunities for Western food brands to enter and expand in China published by CCM , the report will show you the answers that how Western food enter into the Chinese market. How does the Chinese consumption habit likely change? What are the policies about western food? Which is the representative brand in China? What's the market share separately taken by those brands? What about the strategies? What can those who plan to enter the Chinese market learn?
The Chinese diet begins to follow suit Westerners, and more and more Chinese people to use cereal as breakfast, use tea bags to make tea, etc. Promoted by the growing population, the demands for more expensive food and strong economic growth China recently surpassed the U.S. to be the world's largest food and grocery market. Its growth rate is twice compared with that of the United States, which is expected to reach 950 billion pounds by 2015.More and more Western companies, Western food manufacturers wish to enter this new market and slice from the growing prosperity of the Chinese grocery market.
We learned that the Chinese are more and more interested in western food. More and more western companies, western food manufacturers wish to enter this new market and slice from the growing prosperity of the Chinese grocery market. It is necessary to know the Chinese market situation and make correct strategic decision. This report Opportunities for Western food brands to enter and expand in China not only provides market situation of five western food in China, but also offers information according to your special requirement.
About CCM
CCM is located in Guangzhou, China. CCM provides Data and Primary intelligence about China & Asia Market in Crop Protection, Life Science & Health Care, Chemicals, Materials and Energy, etc. CCM's mission is to bring value to clients with our accurate, complete and timely information and services in the form of Newsletters, Reports, Import/Export analysis, Benchmarking data, Buyer/Seller data and a comprehensive suite of customized consulting services. For more information, please visit http://www.cnchemicals.com
Guangzhou CCM Information Science & Technology Co., Ltd.
17th Floor, Huihua Commercial & Trade Building, No.80 XianlieZhong Road, Guangzhou 510070, China
Tel: 86-20-37616606
Email: econtact@cnchemicals.com